Denny and Marilyn Beitler started Ajax Motorcycle Accessories in the fall of 1973. They started out in a 1,000 square foot building in which they occupied for seven years before moving into their second location, which was 2,500 square feet. Business was booming, they managed to fill the place up fairly quickly, and in no time they needed more space.
In 1993, Ajax Motorcycle Accessories changed its name to Ajax Kawasaki-KTM. Denny and Marilyn decided they would find some land and build their own shop—finally deciding on their present location at 8417 S Interstate 35 in the beautiful Oklahoma City. They finally found their home in their new 16,000 square foot building.